Monthly Archives: December 2017

NYC PR Firm

The FischTank Market and PR Team Picks its Favorite Holiday Songs

The holiday season has returned, and so too have the festive parties, good tidings, snowy sidewalks, NYC congestion, positive and informative conversations on social media, and of course — holiday music.

Like any other small business, FischTank likes to constantly argue music, and we are pretty confident that each of our opinions are the correct one. With that in mind, the FischTank Marketing and PR team presents their favorite songs of the season. Happy holidays all!

Fabricio Costa — Account Executive: Julian Casablancas – “I Wish It Was Christmas Today”

“I hold The Strokes very dear and they’ve always oddly but gratifyingly dropped new music around important dates in my life. This rendition of the SNL classic was in The Strokes’ vocalist Julian Casablancas’ debut album Phrases for the Young as a bonus track in 09 when I was a Junior in high school. Aside from featuring one of my all-time favorite vocalists, this cover did so well they actually did a live version of it on Jimmy Fallon’s late night show and Acura picked it up for a commercial that made that little synth jingle stuck in our heads throughout the entire holiday season.

Besides, who doesn’t wish it was Christmas today?”

Erin Hadden — Account Executive: Glenn Miller Orchestra: “Sleigh Ride

“I had to dig deep for my pick, but I finally landed on Glenn Miller Orchestra’s rendition of Sleigh Ride. Every year for as long as I can remember, my dad puts together his time-tested, critically-acclaimed mix of CDs to play during our extended Christmas festivities. This song is always the first track from the first CD he queues up. For this reason, it’s become the song that most strongly represents my family’s holiday traditions through the years.”

Kyle Evans — Account Manager: Bruce Springsteen: “Santa Claus is Coming to Town

“One of my favorite holiday songs is Bruce Springsteen’s performance of “Santa Claus is Coming to Town” which might sound typical for a New Jersey native, but it’s mainly from being raised by two Springsteen fanatics.”

Katelyn Barone — Account Manager: “Little Drummer Boy/Peace on Earth” duet with Bing Crosby and David Bowie

“This is one of my favorite holiday songs because this was such an unlikely pairing that turned out to create a great Christmas duet. While I’m more familiar with David Bowie and have always been a fan, Bing Crosby is a classic especially around the holidays.”

Hilary Donnell — Account Director: “Fairytale of New York” by The Pogues

“Fairytale of New York is one of my favorite Christmas songs because it’s more authentic than many of the songs we hear around the holidays, and reminds me of my dad, a major influence in my passion for music. Plus, the song would’ve never existed without Elvis Costello betting Shane MacGowan that couldn’t write a duet with bass player Cait O’Riordan. MacGowan did, then Elvis married her!”

Kate Caruso-Sharpe — Account Director: “Winter Wonderland / Here Comes Santa Claus” from the Pitch Perfect 2 Soundtrack

“While you’ll always find the classics like Mariah Carey and NSYNC on my holiday playlist, my favorite song as of late is “Winter Wonderland / Here Comes Santa Claus” from the Pitch Perfect 2 soundtrack. The Pitch Perfect series is a classic (at least in our house) and the mash-up between Anna Kendrick and Snoop Dogg is simply acca-awesome.”

Matt Bretzius — President: The Christmas Shoes” by New Song

“A young boy wants to buy a Christmas gift for his cancer-stricken mother. But once he reached the store, he did not have enough money for the ruby red Christmas shoes he had his heart set on. Thankfully a good samaritan (played by a young Rob Lowe, no less) steps up and purchases the shoes for the boy, who rushes home to place them on his mother’s feet just before she dies. It’s the consummate Christmas story. I’m not crying, you’re crying.”

Eric Fischgrund — Founder: “Santa Claus is Coming to Town” by James Taylor

“Yes, I chose the same song as Kyle Evans, but it’s for the right reason. Sorry New Jersey, but my artist is better:  JT > Bruce. This is my favorite holiday song because it was one of my favorite Christmas tunes as a kid, and James Taylor music always makes me think of my parents, who are big fans of his. JT was the first concert I ever attended, at age ten, with my parents and life long buddy Kyle Johnson.”

BIOLIFE4D and FischTank PR Partner

BIOLIFE4D Selects FischTank Marketing and PR as Agency of Record

CHICAGO, Nov. 30, 2017 (GLOBE NEWSWIRE) — BIOLIFE4D, a biotech pioneer leveraging advances in tissue engineering to 3D print human organs viable for transplant, today announced it has retained FischTank Marketing and PR, a New York City-based firm, as its Agency of Record to conduct national and trade media outreach, generate awareness for its upcoming Regulation A+ equity crowdfunding campaign, and advise on all marketing and communications functions.

The relationship was established to support the Company as it seeks to raise its profile ahead of its equity fund raise in early 2018, and as it develops messaging and marketing strategy to generate awareness within the medical community. FischTank will seek to increase BIOLIFE4D’s overall exposure, develop and maintain external communications, and hone marketing strategies.

“As we continue to develop our technology and prepare for our Regulation A+ raise in early 2018, we felt it was crucial to establish a strong and consistent marketing and communications strategy, for both potential investors and key partners within the medical community,” said Steven Morris, CEO, BIOLIFE4D. “FischTank has the depth of experience we are looking for, having led biotech startups through this process before, with showcased results. We look forward to their guidance during this important time for our Company.”

BIOLIFE4D is a biotech startup focused on making human organ replacement commonplace globally using an approach that combines recent breakthroughs in regenerative medicine, stem cell biology, 3D printing techniques, and computing technology.

“What BIOLIFE4D is doing from an innovation standpoint is remarkable and something we are excited to be a part of – literally giving people the gift of time,” said Matthew Bretzius, President, FischTank Marketing and PR. “We look forward to working with the team to develop a sound messaging strategy and to generate awareness for the technology and the RegA+ fund raise, but also for general heart health.”

BBIOLIFE4D has filed a $50 million initial public offering with the Securities and Exchange Commission (SEC) under Regulation A+ equity crowdfunding rules, allowing everyday investors to help the company bring its groundbreaking cardiac tissue regeneration and organ replacement process to market.  The “Reg A+” rules, outlined under the 2012 Jumpstart Our Business Startups (JOBS) Act, allow companies to raise up to $50 million in equity from non-accredited investors and others.

To learn more about BIOLIFE4D and to express interest in investing visit https://biolife4d.com/invest/.

About BIOLIFE4D

BIOLIFE4D is a pioneering biotech company laser focused on leveraging advances in life sciences and tissue engineering to 3D bioprint a viable human heart suitable for transplant – lifesaving technology that gives patients the gift of time. With BIOLIFE4D, a patient-specific, fully functioning heart will be created through 3D bioprinting using the patient’s own cells – eliminating the well-known challenges of organ rejection and long donor waiting lists that plague existing organ transplant methods. Financed through equity crowdfunding, BIOLIFE4D is driving a movement to transform the treatment of heart disease, the leading cause of death among both men and women globally. Learn more and invest at biolife4d.com. Connect with us on social media on Twitter (@BIOLIFE4D), FacebookLinkedIn, and Instagram.

Although you are currently able to express your interest in investing, BIOLIFE4D Corporation is not yet accepting investments.  No money or other consideration is being solicited by the company at this time, and if sent in response, will not be accepted. No offer to buy the securities can be accepted and no part of the purchase price can be received until the offering statement is qualified, and any such offer may be withdrawn or revoked, without obligation or commitment of any kind, at any time before notice of its acceptance given after the qualification date. If you indicate interest, your indication of interest involves no obligation or commitment of any kind.